September 19, 2015

#218. An innovative shredder!

        An innovative shredder causes a great sensation in a mature industry!

Once the shredder has worked off office workers’ frustration about traditional shredders’ unavailability, its sales skyrocketed.
The company succeeded in reducing the three major dissatisfaction for the shredder, namely a paper jam, the noise, disposal of wastepaper.

Company/organization/institute
Sakae, Inc.
URL
http://www.shred-gear.com/eng/top/index.html
Contact
onishi@sakaecorp.com
Location
Tokyo

Comments from Organizer

It is not to much to say that users are normally annoyed with shredder-related issues such as paper jams or noise. We can not explain why but for some reason the shredder stops its operation due to full capacity of wastepaper every time we use it.