Japan’s original dish, “grilled chicken” is gaining popularity globally!
Grilled chicken used to be a Japan’s original food, but the company first commercialized the canned grilled chicken and put it on the domestic market. The canned food is increasing its sales in the foreign countries nowadays. A foreigner who once stayed in Japan tried to find the taste of Japanese grilled chicken after returning his country, and finally arrived at the company’s product. There is speculation that his story spread by word-of-mouth communication and it boosted the sales.
Tags : yakitori